NAVIGATING THE NEW CONSUMERS PROTECTION LANDSCAPE: CHALLENGES AND OPPORTUNITIES UNDER THE CONSUMER PROTECTION ACT, 2019

Abstract

The Consumer Protection Act of 1986 was superseded by the Consumers Protection Act, 2019, which represents a substantial revision to India’s consumer protection laws. This article examines the main points of the Act, lists the main problems and difficulties encountered during implementation, and makes suggestions for improving its efficacy. In order to address the increased complexity of consumer transactions— particularly in the digital age—the Consumers Protection Act, 2019 was introduced. The Act seeks to guarantee fair commercial practices and give consumers more power, but there are a number of obstacles in the way of its success. This article looks at these problems and suggests ways to fix them. The success of the Act hinges on how well it is implemented throughout India, while there are substantial obstacles due to differences in infrastructure and resources. There are still many uninformed consumers about their Act rights, and accessibility is still a problem, especially in rural regions. Particular difficulties brought about by the growth of e-commerce include jurisdictional concerns and the difficulty of handling cross-border transactions. The Act occasionally clashes with other current legislation, resulting in regulatory overlaps that make enforcement more difficult. India’s consumer rights have advanced significantly with the passage of the Consumers Protection Act, 2019. To achieve its intended purposes, it is imperative to solve the problems associated with implementation, awareness, and enforcement. Through focused modifications and heightened involvement from stakeholders, the Act has the potential to greatly improve consumer protection in India. This article offers a thorough analysis of the Consumers Protection Act of 2019, pointing out its shortcomings and providing workable fixes to increase its efficacy