ROLE OF AI IN RESHAPING CONSUMER EXPERIENCES IN HEALTH CARE

Abstract

Healthcare is one of the foremost success stories in recent years. The increasing longevity of the global population, coupled with advancements in medical science, has certainly placed a significant strain on healthcare systems worldwide. As life expectancy rises, the demand for healthcare services continues to grow, while the costs of delivering those services increase and the healthcare workforce struggles to meet the ever-expanding needs. However, the transformative potential of Artificial Intelligence (AI) in healthcare presents a promising solution to many of these challenges. AI helps quick Diagnosis & Proactive Health Management by analyzing the diagnostic images, test results, and patient histories faster than traditional methods, leading to quicker diagnoses and timely interventions. Moreover, AI can support predictive analytics for population health, helping to identify at-risk individuals and enabling healthcare systems to allocate resources effectively. AI has the potential to improve Work Conditions for Healthcare Providers by handling routine tasks and offering decision-support tools. It allows healthcare professionals to concentrate on complex, high- impact activities, such as direct patient care. This could reduce burnout and improve job satisfaction, leading to better patient care. This paper attempts to study the transformative potential of AI in healthcare as it has the capacity to revolutionize various aspects of care delivery, with benefits spanning across patient outcomes, healthcare access, provider experiences, and system efficiency.